Design Worksheet

When designing a web site we use a comprehensive 10 step process which consists of all facets of the design process. We know the importance of having a clear overview of what is needed, and if you are unsure of what your sites needs we encourage you to take some time to provide the requested information where applicable.

Your answers, which upon submission will be emailed to us, will provide the foundation necessary so that we can create a web site that will best represent your business and design preferences, as well as expedite the design process which saves both time and money. Thank You.

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BEAUTIFUL

INEXPENSIVE

PROFESSIONAL

Contact Name

Company Name

Domain Name (URL)

Company's Web Email

check if you need web site hosting

check if you need to register a domain name

(1) Web site Purpose:
Check all that are applicable, and leave those blank which do not interest you at all.

To gain a favorable impression of the company or organization		To encourage potential customers to contact us by phone or mail to consummate a sale
To provide information about our business/organization		To make available product information and price lists to distributors
To sell products directly taking credit card information over the Internet		To strengthen brand identification
To entertain, educate, or express our perspective	Other

(2) Web site Organization:
Of the following "typical" pages, check all that you are considering for your web site, and leave those blank which do not interest you at all.

	email contact form		company history
	frequently asked questions (faq)		company services / free services
	site map		company news / events
	employment opportunities		company directory
	company location (map/directions and address)		customer testimonials
	about us / our story		customer list
	press release		suggested sites / link exchange
	customer service / tech support		inside / international sales contacts
	product listing / pricing / purchase		guestbook
	benefits / why us?		photo gallery

Please indicate the additional pages that you are considering for your site.

Total number of additional pages not indicated above.

(3) Masthead Graphic / Header Design:
The top of the page will typically have a header design that will incorporate the company logo, company name, and a tag line. Of the following which header design best matches your preference?

	Classic design with logo at left or centered with company name
	Photo or graphic image design incorporating one image with company name
	Collage design incorporating different photos or illustrations with company logo, and name

Other

please describe

(4) Navigation System:
There are many great site navigation options. Following are some of the most common options, check all that you are considering for your web site, and leave those blank which do not interest you at all.

	Basic horizontal Text Links, below header and/or at bottom of page. The only truly cross-browser compatible option.		Search Engine. Useful on larger sites of 20+ pages to help visitors quickly find what they're looking for.
	Basic vertical Text Links, left or right side of page. This is often used when there are columns of text info/layout content, and to provide additional navigation for larger sites.		JavaScript/Dhtml Navigation System. This allows for sub-menus for multi-page web sites. A variety of different visual options are available.
	CSS Text Links. Allows for mouse-over effects such as underlined, not underlined, underlined top and bottom, italic, bold, color change, and size change.		Frames System. Typically, a fixed frame remains on the left side to provide navigation while the right frame page content changes.
	Flash Text Links/Buttons. Text links can be designed in most any font, and we offer a modest selection of stock flash buttons and will design one for your site if desired.		Internal Frames System. Often used to convey content that is changeable and scrollable within an existing page.
	Graphical Standard and Rollover Buttons. These can be developed as non-animated or with javaScript for impressive rollover effects.		Forms Menu. Developed in Dhtml and JavaScript, with or without "go" button and background color.
	Text Links within a Table with a Rollover color. Often utilized with CSS to convey the look of a button by changing the table cell color upon mouse-over. Text color/style can also change.		Image Mapping. Used to make a graphical image linkable through "hot spots" so that sections of a page's larger graphic are clickable.
	Slide Menu. This allows for a navigation menu to remain mostly hidden until mouse-over.		Flash Navigation System. This allows for sub-menus for multi-page web sites. A variety of different visual options are available.

Other

please describe

(5) Basic Page Elements:
Web site colors, typeface, text content, and copyright/trademarks.

(a) The colors of your web site pages need to work with your existing logo/header design colors if applicable, and need to function in harmony with each other. Complimentary colors are ones which are either tonal opposites such as blue and orange, or are ones of complimentary values...such as winter colors, fall colors, spring colors, etc. If you have a color preference please indicate them below by name or hexadecimal value.

preferred colors in palette?

(b) Do you have a typeface preference? We recommend Verdana, Arial, Times New Roman, or other san-serif font to ensure readability.
typeface preference:	yes		no		your preference if applicable

(c) Please provide the proofed written content for your web pages; preferably by email in word or notepad format, or on a diskette formatted for Word for Windows. If needed, we can translate from most word processor formats with ease including Word Perfect, Works, etc. If necessary we can assist with copy editing.
Do you have all the text content needed for your pages?	yes		no

(d) Copyright and trademark information will be added in small print at the bottom of the home page and/or every page as requested. What registered trademarks, and service marks does your company want to indicate?
please indicate which marks you want included

(6) Photos and Graphics:
Photographs and graphics provide the necessary visual interest to keep a visitor's attention while browsing your site content. Typically 2 or 3 images per page is ideal for most sites. (Our contract includes a statement that you own the copyright to, or have permission from the copyright owner to use any photos or graphics you send us)

(a) Do you have the images needed for your site?

yes

If you need images, please describe your preferences.

Photos can be provided either by sending the photos themselves for us to scan, emailing them in high-resolution format (tiff, psd, bmp, png, eps, jpg, and gif for graphics) or by sending the images on a diskette or cd. Email of photos are always best when possible for sake of expediency. If needed, E. Curtis Designs can provide quality photos for limited use or purchase. Stock photos can also be purchased online from one of the many picture archives.

(7) Animations:
Animated GIF Images, Shockwave "Flash" Animations, and Java Applets are three ways to provide visual interest to a site. Typically we don't recommend gif animations, though on some sites in certain uses they are very effective. Flash animations are often used as a site intro where text and images move to convey your message, as a header design, or as a page accent. And Java Applets can be used to create unique effects otherwise not possible. Of the following please indicate your preference if applicable.

	Gif Animation		Flash Animated Text
	Flash Intro		Flash Animations
	Flash Header-design		Java Applet

(8) Sound, and Video:
Sound can be incorporated either as MIDI musical background, or as streaming Real Audio for music or voice. Sound can also be applied to buttons and used in flash animations. We have a modest collection of button sounds, audio loops and midis available, and can acquire one specific for your site as needed. Video can also be applied to a web site, and while we don't design video animations we can incorporate Windows Media Player, Real Media Player, and Quicktime movies on a site. We can also convert these video formats into flash for optimized video streaming with player controls, and we can both design powerpoint presentations for use on the web or convert an existing one into flash format. Of the following please indicate your preference if applicable.

	Midi Background Music		Flash Music Loop
	Midi or MP3 Jukebox where visitors select a song		Quicktime, Windows, or Real Media Player
	Real Audio Voice		Flash Video Conversion
	Streaming MP3 Music		Powerpoint for Web or Converted to Flash

(9) Additional Considerations:
Following are some other common site inclusions and services that we offer that you may want to consider. There are many, many choices, but following are some of my favorites. Please indicate your preference if applicable. (If you are interested in a CMS "Content Management System" please contact us to inquire about all personalized options available)

	Guest Counter, text or graphical		Password Secured Area
	Colored Scrollbars		Forum Page which allows for Visitor Comments
	Pop-up Windows, on-click or mouse over		Right-click Disabled, prevents image stealing
	Dynamic Text; words change on time or date		Visitor Poll
	Dynamic Text Scroller; horizontal or vertical		Ad / Banner Rotator
	A Photo Slideshow with or w/o Transitions		Animated Banner for Web Promotions
	Calendar / Calculator		360 Panorama of Images
	Clock / Date; local and/or world		Quizzes
	Background Transitions		Games - Hangman, Arcade, Trivia, etc
	Title bar / Status bar Message		Shopping Cart
	Mouse Trailers and Custom Icons		Documents Converted to PDF
	Custom Right Click Menu		RSS News Feed
	Animated Tool Tip / Post-it Note Message		Newsletter/listserv
	Random Image or Page per Day		Chat / Blog
	"Bookmark Me" Link / bookmark icon		Other

(10) Shopping Your Competition:
It is also advisable to look at your competition's web sites and others that you specifically like and let us know your stylistic preference. Three sites you especially like and feel would work well with your company concept:

Site One

Site Two

Site Three

Please indicate as specifically as possible what you liked about each site. please include observations on navigation, page layout, color palette used, header design, animations if applicable, and other content you found effective.

On behalf of my company/organization I am authorized to engage Edmund Price of E. Curtis Design to construct a web site, and I authorize E. Curtis Designs to use this Client Worksheet as the basis of the project.

Your Full Name	Your Email Address	Your Phone Number

It is very helpful if you can initially email or send your company's logo, letterhead, brochure, etc. so we can see how you present your company image. If possible please email a high resolution color copy. You may use the submission field below for initial text or graphical content (must be submitted separately from worksheet), yet multiple attachments should be provided to us by direct email at: info@ecurtisdesigns.com

You will need to submit your image, text document, or zip file separately from the worksheet. Upon content upload success this page will reload.

You may also send your resources (images, brochures, documents, etc) in cd or dvd format by US mail, UPS, FedEx to our physical address:

E. Curtis Designs
1624 Eldridge Ave.
Sacramento, CA 95815, USA