A question I am periodically asked is do I need a site-map for my website, and if so, how to create and manage site-maps? The question of whether one needs a site-map or not is both “yes and no”. If you don’t use a site-map the search engines will still index your pages over time. …
DetailsIf you’re using Google+ you will have noted that the cover image has changed in size. The maximum size your image can be is 2120(w) X 1192(h) pixels, though some people suggest using the minimum size, which is half of this full-size dimension, to ensure that the cover image loads quickly. The minimum size is…
DetailsURL Naming Overview One of the primary considerations of search engine optimization is to ensure that the principle aspects of a web page are named effectively, which ideally will help achieve a good web page relevancy rank. If you’ve read my other posts you will have noted I talk a lot about the importance of…
DetailsIf you have a dynamic website such as ecommerce, a CMS (Joomla, WordPress, Drupal, etc), or just have database driven scripts such as event managers and calendars, you need to ensure that your site database/s are backed up on a regular basis. If you are unclear on what a database is for, or the reasoning…
DetailsI am often asked about how to effectively market for the web. Depending upon who you ask you’ll get a myriad of answers, some of which will be very vague, and others which will throw lots of measurement and statistical jargon at you. Both of the aforementioned (in my opinion) are seeking to employ the…
DetailsThere are a lot of strategies on how to be successful in business. Common suggestions I’ve read over the years include: Have a clear business vision and plan in place Have extensive experience in your field, and keep up-to-date Present yourself/business in a professional manner Define your niche market and consumer demographic Be organized and…
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